June 2026
KPI Report
Monthly Overview
Shingle Pro Roofing · shingleproroofing.com
GSC Clicks
104
▲ 30.0% YoY (80 Jun 2025)
Total Sessions
583
▲ 0.7% MoM (579 May)
Total Conversions
0
— 0 form_submit events
June 2026 Performance Summary
- Semrush organic traffic +75% YoY — an estimated 4,755 monthly organic visits vs 2,714 a year ago, across 369 ranking keywords. Ranks #1 for every branded term and top-5 for core "salt lake city roofing" queries.
- Organic sessions at a record 200 — up 8.1% over May and up from 73 in December 2025, the first full month of GA4 tracking.
- Search Console clicks +30% YoY — 104 clicks in June vs 80 a year ago, on 68,257 impressions. Impressions dipped 15% YoY but click-through rate rose; ranks #1.9 avg for the top query "shingle pro roofing".
- 0 tracked conversions — no
form_submit events recorded in GA4 this month. Confirm the lead event is firing on the contact form so leads can be attributed.
June 2026
KPI Report
Discovery: Technical Performance
Shingle Pro Roofing · shingleproroofing.com
PageSpeed / Lighthouse | Last Tested: July 8, 2026
Key findings from Lighthouse analysis (tested July 8, 2026):
- Mobile Performance 61 — the only score below target. Desktop performance is a healthier 87. Image weight and largest-contentful-paint are the usual roofing-site culprits.
- SEO 92, Accessibility 96, Best Practices 96 (mobile) — a strong technical foundation; desktop mirrors this (92 / 92 / 96).
- Priority — compress and lazy-load hero/gallery imagery and defer offscreen assets to lift mobile performance from 61 toward 90+.
June 2026
KPI Report
Discovery: Domain Visibility
Shingle Pro Roofing · shingleproroofing.com
Total Clicks (June 2026)
104
▲ 30.0% YoY (80 Jun 2025)
Total Impressions (June 2026)
68,257
▼ 15.4% YoY (80,681)
Total Queries (June 2026)
1,000+
— API max returned
GSC Clicks & Impressions — Last 12 Months, Monthly Totals
Clicks
Impressions
| Query | Clicks | Impressions | CTR | Position |
| shingle pro roofing | 30 | 224 | 13.4% | 1.9 |
| roofing companies salt lake city | 4 | 745 | 0.5% | 4.1 |
| cottonwood heights roofing | 3 | 19 | 15.8% | 10.6 |
| roofing salt lake city | 3 | 1,701 | 0.2% | 3.8 |
| shingle pro | 3 | 114 | 2.6% | 18.0 |
| roofers salt lake city | 2 | 588 | 0.3% | 1.4 |
| roofing companies in utah | 2 | 223 | 0.9% | 8.9 |
| roofing companies near me | 2 | 319 | 0.6% | 6.6 |
| roofing companies utah | 2 | 335 | 0.6% | 7.5 |
| best local roofing companies | 1 | 9 | 11.1% | 3.1 |
| best roofers near me | 1 | 11 | 9.1% | 7.0 |
| residential roofing companies near me | 1 | 22 | 4.5% | 17.0 |
| roofer salt lake city utah | 1 | 152 | 0.7% | 1.1 |
| roofers in utah | 1 | 82 | 1.2% | 6.2 |
Organic Traffic Trend — Last 12 Months, YoY Comparison (Semrush)
Current Year
Prior Year
SERP Position Distribution — Last 24 Months (Semrush)
Top 3
4–10
11–20
21–100
June 2026
KPI Report
Engagement: Traffic Acquisition
Shingle Pro Roofing · shingleproroofing.com
Total Sessions
583
▲ 0.7% MoM (579 May)
Organic Sessions
200
▲ 8.1% MoM (185 May)
Direct Sessions
337
— 58% of sessions
AI Referral Sessions
1
— chatgpt.com
AI Assistant Sessions
1
— GA4 channel
Organic Search
Sessions
200
▲ 8.1% MoM (185 May)
Organic Sessions — Last 12 Months
Current Year
Prior Year
| Session Source | Sessions | Bounce Rate | Conversions |
| google | ~198 | — | 0 |
| bing | ~2 | — | 0 |
AI Referral
AI Referral Sessions — Last 12 Months
AI Referral
| Session Source | Sessions | Bounce Rate | Conversions |
| chatgpt.com | 1 | — | 0 |
June 2026
KPI Report
Engagement: On-Site & Conversions
Shingle Pro Roofing · shingleproroofing.com
CVR
0%
— 0 of 200 sessions
Leads
0
— form_submit events
Entry Landing Pages — Organic
Leads
0
— form_submit events
Entry Landing Pages — AI Referral
Popular Pages — AI Referral
Event Funnel — AI Referral